Quick thought about ads
I don't mind seeing ads, and I don't mind ads that blend into my current context, but I do mind all the tracking that ad networks think is necessary in order to serve up ads to me.
This is why, for example, I don't mind the ads on Ravelry, but I do mind a lot of the third-party ad networks, and I do feel uncomfortable whenever I am on a webpage with a Facebook "like" button.
In that respect, adblock is actually the other way around, because it blocks the ads that you see, but it may not block the tracking mechanisms explicitly. Chrome adblock, especially, just hides the ads using CSS; it doesn't prevent the image from loading, so whatever web bugs get pinged anyway. Meh.
(Entry spurred by someone random's comment about how adblock is depriving websites of their livelihood, and my realizing that I use adblock mostly for blocking garish images and annoying site sections, but don't depend on it to protect me in any way)
This is why, for example, I don't mind the ads on Ravelry, but I do mind a lot of the third-party ad networks, and I do feel uncomfortable whenever I am on a webpage with a Facebook "like" button.
In that respect, adblock is actually the other way around, because it blocks the ads that you see, but it may not block the tracking mechanisms explicitly. Chrome adblock, especially, just hides the ads using CSS; it doesn't prevent the image from loading, so whatever web bugs get pinged anyway. Meh.
(Entry spurred by someone random's comment about how adblock is depriving websites of their livelihood, and my realizing that I use adblock mostly for blocking garish images and annoying site sections, but don't depend on it to protect me in any way)
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And not only do web bugs get pinged, but if you're adblocking because you care about page loading times or bandwidth use, you're not that much better off, either.
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I'd probably bother less if ads were only text-based, though it is really kind of disturbing when it's targeted to who they think I am as a person instead of, like you said, matching the site content.
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Also, popunders. Hate them. I don't mind ads, but I hate having ads that try to "trick" me into viewing them. Make your ad interesting, and I'll look! Or I won't! But I've stopped going to CNN.com and latimes.com primarily because of the movable ads at the top.